Back of House Articles

Restaurant Marketing 101: Ideas & Strategies

How to get your restaurant started with effective social media, email campaigns, events, and PR.

Six Surefire Ways to Score Your Customers’ Email Addresses

Email is often the backbone of a restaurant's marketing strategy. So how can you coax your guests to share theirs with you?

Everything You Need to Know About Restaurant Reservation Management

From software to training staff accordingly, here is everything you need to know to make your restaurant a well-oiled reservation-taking machine.

How to Rebrand Your Restaurant: Successful Rebranding Strategies Explained

If you're considering an update to your logo, a menu overhaul, or a completely new identity for your restaurant, you're going to want to go through some specific steps along the way.

Lyft and Olo Partner on Restaurant Delivery: Here's What It Means

Rideshare giant Lyft is partnering with Olo to offer restaurant delivery. We dig into what it means.

What's the Future of QR Codes in Restaurants?

Why QR codes are likely to become a permanent, but not universal, fixture of the restaurant industry...

A Complete Guide to Food Safety Solutions for Restaurant Operators

Food safety, always a bedrock value of the restaurant industry, has never been more imperative. Here's how technology can help.

Things You Need to Know About Restaurant Credit Card Processing Fees

Your comprehensive guide to understanding — and sometimes beating — the labyrinth of fees that come with every card transaction.

How to Manage Restaurant Customer Data: The Difference Between CDP & CRM

Customer data platforms, or CDPs, are powerful software tools for understanding and keeping in touch with your customers. Here's how they work.

Popular Technology Used in Fast-Food Restaurants: Food Tech Solutions

High volume, high speed, and high stakes — fast food restaurants are famously rough on their technology. Here's what works for them.

The Best POS Systems and Software Solutions for Pizza Restaurants

Here are the solutions you need to connect apps, make deliveries, start marketing, and make your shop a destination.

How to Be a Better Restaurant Manager: Simple Tips to Follow

Some basics for any restaurant manager who wants to up their game.

How to Use Local SEO for Restaurants to Get Ranked on Google Maps

A billion people navigate the world using Google Maps. Many of them could use a bite to eat.

Are AI-powered Robots the Future of Dishwashing in the Restaurant Industry?

Nala Robotics’ co-founder Ajay Sunkara breaks down how AI-powered dishwashing technology works and its potential impact on the restaurant industry.

How to Write an Effective Restaurant Job Description

Five tips for writing a restaurant job description that will improve recruitment and hiring outcomes.

AI Phone Answering Software: How It’s Helping Restaurants Generate More Transactions

We chat with Alex Sambvani, co-founder of AI-powered phone answering software Slang, on how the technology works and its potential impact to the restaurant industry.

How to Know When (and Where) to Open a Second Restaurant or Bar Location

Expanding from a single location can be a minefield. Here's how to make the best-informed decision possible.

Keep your staffers close with these 5 communication techniques

Being clear, consistent, and transparent is key to success.

This Nonprofit Provides Financial Relief When Restaurant Employees Face a Family Crisis

Nonprofit CORE provides grants to restaurant employees with children in times of crisis. Here's how it works.

This Organization Sends Financial Support Directly to Restaurant Industry Workers’ Pockets

Founded in 2015, the Southern Smoke Foundation serves as an industry safety net, distributing more than $10 million directly to people in the food and beverage industry so far.

The Future of Autonomous Restaurants with Hyper Food Robotics

Hyper Food Robotics co-founder and CEO Udi Shamai shares how his fully automated pizza operation runs, plus the role he sees automation playing in the future of the restaurant industry.

Building a 100% Contactless Automated Restaurant: Q&A With Brooklyn Dumpling Shop’s Stratis Morfogen

We chat with New York restaurateur Stratis Morfogen about his tech-forward Brooklyn Dumpling Shop concept and why he thinks a modern automat system is the future for QSR and beyond.

Restaurant Fundraising: With Investment Crowdfunding, Your Customers Become Your Investors

A growing number of restaurateurs are using investment crowdfunding platforms to raise capital, empowering customers to become investors.

How This Organization Strives to Normalize Mental Health Conversations Among Restaurant Workers

Founded in 2017, Heard runs weekly mental health and wellness support sessions, designed specifically for restaurant industry workers.